Competition & Differentiation

Though the what, why and how framework are useful, alone they aren’t enough to charge ahead and invest in the long term success of a new cryptocurrency.

Right now there are over 3,000 coins and tokens each proclaiming their own unique use case. Success will depend on whether they are the only project offering a solution to a known problem.

If a cryptocurrency project isn’t first to market, then it can only succeed by providing a superior solution, being faster in developing its solution compared to existing providers or offering some meaningful differentiator. This could include:

  • More developers
  • A better business structure
  • Better marketing & articulation of the project
  • More investment

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